CASE STUDY 10

Skin 360

A skincare and laser therapy clinic that needed a digital experience as careful as its treatments. We built one on WordPress.

Client

Skin 360 (Huidtherapie)

Year

2024

role

WordPress Developer

Timeline

5 weeks

platform

WordPress + Elementor

OVERVIEW

Trust-first design for a clinic where every visit is a decision.

Skin 360 offers cosmetic skin therapy with 12+ years of expertise, combining skin and laser treatments with deep research and personalized care. Their previous site was clean but didn’t communicate the depth of expertise behind every treatment.

I rebuilt the site on WordPress with a heavily customized Elementor build: calm trust-led aesthetic, detailed treatment pages, a clear booking flow, and a content structure that lets visitors research thoroughly before they commit. The site now does the credibility work before the first consultation.

The challenge:

A clinic with deep expertise that didn't show online.

Skin 360’s previous site was minimal but missed the chance to educate prospective patients. Treatment pages were short, expertise was buried, and the booking flow lost users who needed more information before committing.

The approach:

Custom Elementor build with structured treatment pages and trust-led flows.

I designed a clean, calm WordPress site with custom Elementor templates, detailed treatment pages, a research-backed content structure, and a booking flow that respects how decisions in this industry actually get made. The site now informs first and converts second.

THE OUTCOME

Numbers that moved.

+70%

Consultation bookings

1.9s

Avg. page load

+55%

Treatment page time

100%

Mobile-first design

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